The Legacy of PBR (Professional Bull Riders) in Edmonton

Edmonton has long been a destination for top-tier sporting events, but when PBR (Professional Bull Riders Championship) made their debut in the city in 2017 with the Global Cup, it sparked a whole new level of excitement. The city has quickly become a pivotal stop on the global PBR circuit, captivating audiences with high-octane competition, breathtaking moments, and a fusion of western culture. Since then, Edmonton has cemented its place in the PBR legacy, drawing thousands of fans and hosting some of the sport’s most unforgettable moments.

The Inaugural Event: A New Era for Edmonton

In November 2017, Edmonton was introduced to the world of PBR with the inaugural PBR Global Cup, hosted at the brand-new Rogers Place. This heart pounding event saw riders from around the world compete in a team format, pitting nations against each other for a whopping $1 million purse. Countries like the United States, Canada, Brazil, and Australia fielded teams of elite riders, as Edmonton became the battleground.

Canadian rider Zane Lambert, a seasoned competitor, captured the heart of local fans with his standout performance during the event. For Lambert, riding on home turf with the support of his fellow Canadians was a special moment in his career. Winning the PBR Canada Championship multiple times is rare, but Lambert became one of the few, winning not just an individual competition but also the pride of the nation. 

Memorable Moments in Edmonton’s PBR History

Edmonton may be relatively new to the PBR scene, but that hasn’t stopped it from being the backdrop for some of the sport’s most thrilling moments.

Zane Lambert’s Show-Stopping Ride (2017)

During the inaugural 2017 Global Cup, all eyes were on Zane Lambert, the Canadian rider who had spent years competing at the highest level of the sport. In front of his home crowd, Lambert delivered one of the most impressive rides of his career, staying atop a bullocking bull for the full 8 seconds. His grit and determination set the tone for Team Canada’s impressive performance, solidifying Edmonton as a place where bull riding dreams come true​.

A New Format: PBR Global Cup

What made the Edmonton event so unique was the introduction of the Global Cup format, where riders didn’t just compete as individuals but as representatives of their countries. This innovation breathed new life into the sport, fostering camaraderie among riders and deepening fan engagement. Edmonton’s debut as host for the event made it clear that this city was more than ready to embrace world-class bull riding.

Edmonton’s Growing Role in PBR

Since the Global Cup’s debut, Edmonton has continued to grow as a hub for PBR in Canada. The city’s love for western culture, combined with its state-of-the-art facilities like Rogers Place, makes it a prime location for the PBR. Over the years, Edmonton has hosted numerous events, each bigger and better, drawing fans from all over to witness the toughest cowboys in the world take on some of the best bullocking bulls around.

The city’s enthusiasm for the sport continues to build as fans look forward to even more electrifying moments in the future. Whether it’s the rise of new Canadian talent or the continued dominance of international stars, Edmonton remains a key player in the world of PBR.

Looking Forward: What’s Next for PBR in Edmonton?

As PBR continues to evolve and grow, fans can expect Edmonton to remain a central part of the action. The city has proven it can host world-class events that bring together the sport’s top talent and the most passionate fans. Looking ahead, the future of PBR in Edmonton is bright, with new riders and fresh talent ready to etch their names into the city’s growing bull riding legacy.

If you haven’t yet experienced the energy and excitement of a PBR Canada National Finals in Edmonton, now’s the time to plan your trip. Get ready for more adrenaline-fueled moments and the best bull riding the world has to offer, right here in Alberta’s capital.

Plan Your Visit to Edmonton this Fall for the PBR Canada National Finals

Whether you’re visiting Edmonton for the first time or coming back for another taste of the amazing events and attractions our festival city has to offer, be sure to plan your stay ahead of time to find a great hotel. Be sure to book early to get a great room for the PBR Canada National Finals! Visit Best Edmonton Hotels and book your stay today. 

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The “1,2, 3 Pick Your Rewards”, Terms and Conditions and Blackout Dates 

Rewards Program campaign dates

Reward package available to book from January 5, 2022 for stays to December 31, 2025 for rewards except for possible blackout dates. At present there are no blackout dates scheduled.

Rewards are subject to while supplies last.  Substitutions of equivalent kind, value may be made as necessary.  Rewards are non-transferable, no cash value, no cash back.

  • Rewards are non-transferable, non-exchangeable, have no cash value, no cash back.
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Blackout dates

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In the event blackout dates are scheduled, any guest who makes a booking for a hotel stay during the blackout period prior to the blackout period being named will receive the rewards they are booked for. 

Rewards Program offerings

Book one night’s stay with Edmonton’s Best Hotels and receive your choice of one of three $50 rewards excluding blackout dates:

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Book two night’s stay with Edmonton’s Best Hotels and receive your choice of one of five reward packages excluding blackout dates:

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Book three night’s stay with Edmonton’s Best Hotels and receive your choice of one of four reward packages excluding blackout dates:

  • Three Night Reward 1: $225 Prepaid Mastercard
  • Three Night Reward 3: $75 Ultimate Dining Card + $75 Prepaid Mastercard + $75 Gas Card

One choice of reward per stay. 

Guest must be 18 years of age or older at time of redemption. 

Prepaid Mastercard’s can be used for online purchases only. In Canada, prepaid Mastercard’s cannot be used at any retail outlet (including your hotel) with point-of-sale systems.

Rewards distribution

Rewards will be emailed directly to guests within 48 hours of Edmonton’s Best Hotels confirming their check-in.  Rewards are not provided by the hotel’s front desk.   All rewards are sent electronically. 

Reservations

Guest must reserve a minimum of 24 hours prior to arrival.

Rewards are NOT available for reservations made less than 24 hours in advance of arrival.

Reservations made directly with hotels and not through Edmonton’s Best Hotels are not eligible for rewards. No exceptions. Rewards are only provided to guests who book through Edmonton’s Best Hotels online booking platform.  Booking reservation confirmations will have Edmonton’s Best Hotels branding on them. Rewards not provided for hotel reservations during specified blackout dates.

Reservations cannot be extended by hotels for additional rewards.

Guests may add a night to an existing one-night deal reservation and receive additional rewards if the request is made a minimum of 24 hours in advance of arrival.

Booking terms and conditions

Rewards provided for more than one night, must be for consecutive nights under one registration under one name at one property. In addition, no more than up to three consecutive nights will be honoured. If a guest checks in for three days and then checks out and re-checks in for the next day, this is considered a consecutive night booking even if the second booking is made at different hotel.  

There must be a minimum of three days between bookings.

Multiple reservations for the same person for the same night(s) is considered a double booking and only one of those bookings will be eligible for rewards. For example, if a guest books two nights on x and y date and then makes another two-night booking for the same dates at the same hotel or another hotel, EBH considers this a double booking and will honour rewards for only one of those bookings. 

Is there a limit on the number of bookings I make on different dates?  Edmonton Best Hotels welcomes repeat business.  Some of our guests visit Edmonton every month.  Please note as stated earlier there must be a minimum of three days between bookings. Please also note stated blackout dates.

Cancelling and date changes to reservations

If a guest wants to cancel or change the dates of their booking.

What if I want to cancel my booking?  Edmonton Best Hotels must cancel your booking (not the hotel).  If you want to cancel, contact info@edmh.ca and let us know.  We will cancel your booking and send you a cancellation number for your records.  Please do not cancel directly with the hotel.

What if I want to change the dates of my booking?  You must contact Edmonton Best Hotels at info@edmh.ca and let us know you want to make a date change.  Your original booking must be cancelled first.  You will receive a cancellation number for your records.  Then, you must rebook for your new dates.  The hotel nor Edmonton’s Best Hotels cannot make date changes to the original booking.  Please note this does not guarantee you will receive the same hotel rate when you rebook for different dates.

Any questions, please contact Edmonton Best Hotels at info@edmh.ca 

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